John is an accomplished creative leader renowned for his ability to define strategic direction and bring creative visions to life. With a wealth of experience working with clients, he excels at building and inspiring multi-disciplined creative teams to deliver integrated campaigns.

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Currently serving as the Global Chief Creative Officer of SPIRO, a brand experience agency within the GES collective, John oversees creative initiatives and fosters innovation. Previously, he held the position of Group Chief Creative Officer for SRG, a global marketing agency holding company in New York City. As CCO, John led creative endeavors across a collective of agencies specializing in various marketing disciplines, including digital, content, brand, advertising, influencer, and experiential marketing. Prior to SRG, John served as Chief Creative Officer for the Opus Agency, where he successfully transformed the agency's integrated experiential offering.

 

With his tenure as Senior Vice President of Creative at George P. Johnson, a global experiential agency, John established and led one of the industry's largest creative teams. He spearheaded a comprehensive transformation, introducing a "blueprint to a culture of creativity" initiative that revolutionized the agency's creative landscape and embraced a more agnostic approach to problem-solving.

 

John's passion for business began when he launched his South Beach brand advertising boutique, collaborating with esteemed brands such as Samsung, Fox Sports, the NFL, and Carnival Cruise Lines in the US and Latin America. During his early days in Miami, he discovered his passion for crafting non-traditional brand experiences while working with the renowned Crispin + Porter creative team.

 

Recognized for his outstanding work, John's contributions have been featured in top industry publications, including Communication Arts, Graphis, and Graphic Design USA. In 2013, he received a nomination as one of the top Creatives in Boston by the AdClub. His exceptional talent has been acknowledged by prestigious award shows, earning multiple Hatch, Clio, and Addy Awards. Additionally, John made significant contributions to the industry as an instructor and founding staff member of the renowned Miami Ad School, sharing his expertise and shaping future creative talents.